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Alia Bhatt, who was not too long ago named Global Brand Ambassador from India for Gucci, has featured in a campaign video for the luxurious model. The video was launched to mark the tenth anniversary of Gucci Chime, a worldwide campaign based in 2013 by Gucci to “convene, unite and strengthen the voices talking out for gender equality.”

Alia is featured in the video alongside international celebrities like Julia Garner, Halle Bailey, Julia Roberts, Idris Elba, Daisy Edgar-Jones, Salma Hayek Pinault, John Legend, Serena Williams and others. The montage exhibits the celebrities ‘chiming’ for gender equality, freedom, training, justice and equal alternative.

“Excited to be chiming in for Gucci Chime’s tenth Anniversary Campaign!

#GucciChimeForGenderEquality #ChimeIn,” Alia Bhatt tweeted.

Bhatt was named Global Brand Ambassador for Gucci in May. Soon after, she made an look on the Gucci Cruise 2024, in Seoul. The high-wattage trend present was held on the Gyeongbokgung Palace to honour the model’s 25-year milestone since opening its first retailer in South Korea.

Bhatt will probably be seen inRocky Aur Rani Ki Prem Kahani releasing on July 28. She is also making her Hollywood debut in the Netflix film Heart of Stone.

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