Latinx tradition is synonymous with a great cup of cafecito to jumpstart your day. But a lift of power shouldn’t be the one factor espresso can present. According to Lulu Cordero, founding father of Bomba Curls, Dominican ladies have been utilizing café of their hair look after generations.

“I did some analysis, and mami was not telling any lies,” the Dominican American magnificence model founder tells POPSUGAR. “The ancestors have been onto one thing earlier than science caught on.” After years of pulling her hair again in tight buns, Cordero says she began to expertise traction alopecia, or hair loss attributable to repeatedly pulling in your hair. This type of hair loss will also be triggered by carrying tight hairstyles like braids or ponytails, particularly for those who’ve additionally handled your hair with chemical compounds and warmth.

Over a school winter break, Cordero, who was a pre-med scholar on the time, says her father surprisingly identified her hair loss. His response, together with research proving espresso’s hair-growth advantages to be true — as her ancestors already knew — impressed Cordero to return to college and start formulating her first hair product: the Bomba Curls Dominican Forbidden Oil ($22).

“I challenged myself to create and formulate the oil and use my very own background in science and chemistry to excellent an oil that labored,” she recollects. Less than six months later, when Cordero returned residence for summer season break, her father could not imagine the distinction in her hair progress. “He requested, ‘What have you ever been doing to your hair? You’re not going bald anymore,'” she says, laughing.


Cordero’s mates additionally seen, and the phrase rapidly started to unfold that she had created one thing that labored. Next got here the requests for her to make extra of the oil so others might reap the advantages, too. So she started making the oil together with different merchandise for her family and friends. “That’s what set me on this journey to birthing Bomba Curls,” Cordero says about when she first started creating her hair-care line in 2010. “It was my little kitchen hustle.”

The Bomba Curls formulation have been created for 2 foremost causes: “As a method to use these ancestral components and ancestral data that had been handed on, and as a method to share a bit of our tradition with the world,” Cordero says. In reality, the present product line and those being launched quickly all embrace espresso as an ingredient. “As a method to shout-out República Dominicana,” Cordero provides proudly.

“It’s a stimulant for the follicles, a pure DHT blocker, it is wealthy in antioxidants, it is all these wonderful issues, and thank goodness for the ancestors for placing us on.”

“Coffee is a pure DHT blocker as we have come to study with science,” Cordero says, referencing the hormone dihydrotestosterone, which causes male sample balding, also called androgenic alopecia. “It’s a stimulant for the follicles, a pure DHT blocker, it is wealthy in antioxidants, it is all these wonderful issues, and thank goodness for the ancestors for placing us on.”

Cordero extremely prioritizes honoring her ancestors and paying it ahead. These are the issues that make Bomba Curls what it’s immediately. After all, she’s created a model impressed by her ancestors and is now trying ahead to the subsequent era. Bomba Curls goals to create a bridge between ancestral hair-care knowledge and the trendy client. And it begins with the model’s brand.

“Bomba Curls is 1,000 % impressed by the ancestors. Our brand is a lady with a headwrap, which is my method of honoring our roots,” Cordero explains. “I did not need to have a good time only one texture of hair. What unites the diaspora for positive is that headwrap. So I needed to spotlight and honor that.”

Image Source: Bomba Curls

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