Successful people nowadays are liable to penning their lifestory for posterity. Most such works although are boring and self-adulatory, written primarily to fulfil a perception that their lives are each extraordinary and edifying. Some such works, nonetheless, are certainly distinctive and find yourself as bestsellers.

Diamonds Are Forever…, a biography of diamond service provider Govind Dholakia, matches someplace in between. Undoubtedly about a very profitable particular person, the lifestory would have been extra compelling had the narrative not been so disjointed, like a collection of recordings stitched collectively to in some way make a complete.


Diamonds are Forever, nonetheless, has its attraction regardless of its shortcomings. It would have been simply one other of these tedious life histories had it not been for the assumption programs the e-book propounds. It shouldn’t be a lot Dholakia’s rags-to-riches story because the related compendium of values concerned that present an attention-grabbing perception into the world of a extremely profitable Indian businessman. Dholakia was born in a small, tile-roof home within the rugged and parched land of Kathiawar in Gujarat. He grew up in Dudhala, a village of 700 souls. A supply of inspiration since childhood was the native priest, Atmaram Bapu, and the Bhagavad Gita which he memorised by the age of sixteen. He stop college very younger and went to Surat with his brother to change into a diamond cutter with a wage of Rs 103. To reduce an extended story brief, from there Dholakia would go on to change into a billionaire using 5,000 individuals and incomes over one million {dollars} a month! Quite an ascension.


A life-changing second for Dholakia was his probability encounter with Shree Ramchandra Dongreji Maharaj, a famend Surat-based narrator of the Sreemad Bhagwat. “I used to be mesmerised by his voice and his trance-like approach of speaking,” remembers Dholakia. “There was no preaching, besides a mild inducement in a loving variety voice.”

“Dongreji Maharaj spoke concerning the significance of giving respect to others. He stated that if you want for respect, you need to first respect the opposite individual. He gave an instance of the echoing mountains of the Himalayas… Next day onwards, I began calling everybody with respect. Colleagues teased me, some thought I had misplaced my thoughts, however I responded solely with a smile. And it was as if I skilled a miracle, from that day onwards, no one ever humiliated me. This was a taking-off second of my life. I might see issues unseen to others, like a satellite tv for pc in orbit.”


He subsequently moved to Bombay and received into the diamond commerce on his personal. That story itself is fascinating as are a myriad different accounts together with his first journey to Antwerp, the centre of the worldwide diamond commerce, which marked his entry into the massive league. His religiosity remained dominant even throughout his first overseas journey the place he had a dream of Goddess Lakshmi asking him what his purpose in life was and what he needed from her. “I stated, ‘O’ Mother, give me non secular enlightenment.’ The Goddess smiled and stated, ‘Had you requested for Dhana Lakshmi, I might have established you right here controlling 1 / 4 of the Diamond Quarter. Nevertheless, you requested for Adi Lakshmi, so return house. I’ll at all times be with you, providing you with sufficient for all of your good works. Do no matter charity you need to do with none concern.’ When I took the return flight to India the subsequent day, I used to be a special individual.”


Over the many years that adopted, Dholakia made large sums of cash however was equally beneficiant in his charity. One of his mentors, Asitbhai ‘Munnabhai’ as soon as instructed him: “Generally, individuals, upon creating wealth, begin creating bubbles round them. They cover themselves in large mansions, transfer round in large vehicles and create a wall of private workers round them, which at instances stops even their members of the family from approaching them, neglect about previous buddies. However, you might be completely different. You are taking care of your prolonged household so very effectively, your staff, and your old-time buddies. I’m certainly very blissful.”


After studying the biography, one is left marvelling on the apparent knowledge of this singularly profitable particular person, who spawned a sprawling enterprise and an equally massive prolonged household comprising about 1,500 members! The e-book is about what made him completely different and accommodates nuggets of sagacious counsel for the aspiring.

He says one purpose why individuals fail to make it in life “is as a result of they secretly benefit from the consolation and coziness of the current life. Even whether it is unhealthy, they don’t need to change it. If one wants progress, one must exit of his consolation zone. Somehow, they just like the jail; the concept of freedom scares them.”


In the tip, there may be at all times God. “I need to put God-centred devotion on the core of all my enterprise actions,” writes Govind. “Work is a type of bhakti, a approach of serving God by means of serving one’s fellow people.”It is that this worth system that units aside many Indian businessmen from their world counterparts. In India, the gods are in each machine, enterprise and profitable particular person.  

Diamonds Are Forever, So Are Morals

By Govind Dholakia

As instructed to Arun Tiwari and Kamlesh Yagnik

Penguin Random House


pp. 380, Rs 699

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