When it involves content material creation, Lele Pons is aware of what she’s speaking about.

That’s why Pons—the singer, actress and influencer who has amassed over 100 million followers throughout all social platforms—is the right host for season two of Exposure.

The collection, which premieres on Pons’ YouTube channel on May 29, options eight up-and-coming content material creators from all corners of the inventive and leisure panorama, coming collectively to compete for a $250,000 contract with Samsung.

Throughout the season, contestants shall be requested to showcase their inventive abilities via a collection of social media-impressed video challenges, with all of their movies falling between 15 seconds and one minute. Pons, who rose to fame on the brief-type video app Vine, is aware of a factor or two about that.

“Our purpose is to provide the publicity that it’s essential to change into the following massive factor,” Pons says in the trailer.

The contestants vary from a cease movement animator to an avant-garde make-up artist to a comic ventriloquist. Yes, a comic ventriloquist. There’s content material on the market for everyone!

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